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ipad Light Painting

I am super pumped on the thought of an ipad after seeing this. Ipads seem to be getting cooler and cooler the more they’re used for ways they weren’t intended.

Dentsu London and BERG teamed up to make one of the best things in the world. It’s so clever and at the same time it’s like ‘why didn’t I think of that?’

The video starts out with a brief behind-the-scenes and goes on to show the eye numbingly amazing results. I’m glad that they didn’t just experiment with stationary words and went on the play with animations of various shapes and movements as well as exploring different environments! This is defiantly something that you need to see if you’re alive. Alternatively if you’re dead you don’t have to see it, but I still recommend it.

For some reason Dentsu London built their site in flash but if you’re cool, you’ll wanna see what BERG is up to